College junior, first campaigns
Started building digital the year everyone else was still calling it “internet marketing.”
Denver, CO · bilingual EN/ES · math-econ degree · ships on weekends
Digital sales leader. AI product builder. Problem-finder by training, seller by trade, engineer by stubbornness.
I’m the person who noticed.
Twelve years in digital marketing has trained me to spot the broken attribution model before the report lands, the AI Overview before the vendor webinar, the seller who’s thirty days from checking out. Now I’m pointing that instinct at building.

Origin Story
I grew up in Little Rock, studied economics at Colorado College (math-heavy, behavioral-econ heavier), and started building digital campaigns in 2013 as a college junior. Twelve years in, I’m more convinced than ever that the best marketers aren’t problem-solvers — they’re problem-finders. The ones who spot the broken attribution model before the report lands. Who notice AI Overviews are about to eat organic traffic before the vendor webinar. Who see the seller who’s thirty days away from checking out.
Audacy was the run of a lifetime. Eight years in Denver, four roles — Digital Campaign Manager → Key Account Manager → Senior KAM → Digital Sales Manager — working with Fortune-500 marketing teams and SMBs alike on the kind of results that actually mean something to clients, not the shiny KPIs that just look good in a slide. In that stretch Denver went from OTA-first to ~60% digital and became a consistent top-3 national market in a #19 city. I didn’t do that alone, but I was there for every inch of it. Looking back, that chapter taught me how to operate inside a big machine, how to teach sellers who didn’t grow up digital, and how to keep the spreadsheet honest when the narrative around it wanted to drift.
What I loved most about the job was the part that wasn’t technically my job: teaching sellers. Digital Café, Happy Half-Hour, 1:1 coaching, office hours, whiteboards covered in attribution diagrams. Ten AE desks, one conviction — that the next decade belongs to the sellers who actually understand what their campaigns are doing.
Somewhere in the middle of all that, I started building — and I’ve been building and self-teaching since 2024. Elio Intelligence Suite is a production multi-model AI platform I wrote end-to-end — Claude, GPT, Gemini, Grok, and Llama routed across Vertex AI Search, Chirp TTS, Cloud Run, the works. JobBored is an open-source job dashboard running on top of Google Sheets with agentic discovery. Hormiga Dormida is an AI ads operator that actually touches live accounts (with audit trails you’d approve of) — under development, dropping Q3 2026. Three products, one operator, zero demo mode.
Now I’m onto something new. The Audacy chapter closed on a good note, and the instinct I built there — spotting the broken thing, teaching the next seller, making the spreadsheet honest — is the same instinct I’m pointing at building products full-time. I’m bilingual English/Spanish (native in both), conversational French and Italian. I live in Denver. I’m open to conversations about digital sales leadership, AI product roles, and anywhere the Venn diagram of media, data, and engineering overlaps.
Career — 2013 → 2026
Started building digital the year everyone else was still calling it “internet marketing.”
Taught behavioral economics to classmates. Discovered that explaining things out loud is a superpower.
Ran lead-gen across eight states. Learned that the spreadsheet is never the full story.
Started a market research recruitment firm before I finished my degree. Entrepreneurial itch, early diagnosis.
Hands-on SEM, social, OTT, display. Where the platform instinct was born.
Promoted. Took over the strategic accounts I’d been optimizing.
Two promotions, three months apart. Transitioned into leadership at the Audacy rebrand.
Wrote every line. Routed five LLMs. Deployed on Cloud Run. Didn’t quit the day job.
Two more products. One chapter break.
By the numbers
Digital book managed
At Audacy Denver.
National rank
In the #19 U.S. market.
YoY paid-search growth
On a flagship FinServ account.
Progressive roles
One company. 8+ years.
AE desks trained
Digital Café + Happy Half-Hour + 1:1s.
LLM providers routed
Inside Elio Intelligence Suite.
Languages fluent
EN/ES. 2 more conversational (FR/IT).
Demo modes
In production. Ever.
What I’m good at
SEM, SEO, Paid Social, OTT/CTV, Amazon DSP, Streaming Audio, Programmatic Display, Google Performance Max. Attribution modeling, GEO/AIO strategy, AI-search disruption. Full-portfolio SME.
QBRs, mid-year reviews, high-stakes pitches. Seller education (the favorite part). DCM management, cross-functional stakeholder wrangling, diplomatic escalation.
Python, React, TypeScript, SQL, JavaScript. GCP Cloud Run, Vertex AI, Firebase. Multi-model LLM routing, RAG pipelines, agentic workflows. tmux, Claude Code, Codex, MCP. The whole 2026 agent stack.
Bilingual EN/ES. Conversational FR/IT. Writes like someone who presents for a living — because I do.
More than a resume
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Denver, Mountain Time. Reply speed: fast. Meeting cost: free.
Currently reading · currently building · currently hiring for good conversations.